Video marketing will continue to be one of the key digital marketing trends for 2020. 96% of people agreed that watching videos helped them learn more about a product or service. Hence, incorporating videos into your SEO strategy is a great way to improve brand engagement.Search engine optimization (SEO) is digital marketing technique that is constantly changing.

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Search Engine Optimization is important for digital marketers, website owners and brands of all sizes because, in a nutshell, it allows your site to appear in the search results when someone types or speaks a query for which you have an answer or solution. In other words, it increases a website’s visibility in the SERPs which leads to more organic traffic to your website.

Whether you’re a business owner who needs an overview of the new changes in Search Engine Optimization or an expert marketer who wants a refresher to your SEO strategy, this post will keep you updated on what to keep an eye on in 2020.

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